01 Our services

Pilot to national. Without the last-mile chaos.

Retail display fulfillment is the practice of getting an approved, produced display from the manufacturer's floor to the actual retail location, on time, with the right install support. arX manages multi-store rollouts end-to-end — logistics planning, carrier coordination, store-level instructions, install support, and program-close reporting — for programs from a 5-store pilot to a 500+ store national rollout, anywhere in the United States or globally.

02 What it is

Most programs don't fail in production. They fail in the last mile.

Stores get the wrong SKU. Install windows close before the freight clears the DC. Instructions don't survive the carton. A regional manager calls the brand asking why three stores got displays and the other forty got empty pallets.

We've seen all of it. We manage the rollout so you don't.

03 What's included

What a fulfillment & rollout engagement covers.

Every engagement includes these components, adapted to your program scope and timeline.

  1. 01

    Logistics planning

    Single-shipment, store-by-store, retailer DC, or hybrid.

  2. 02

    Carrier coordination

    Freight selection, scheduling, tracking, and exception handling.

  3. 03

    Store-level labeling

    Every unit labeled with store, region, retailer planogram code, and install window.

  4. 04

    Install instructions

    Visual, plain-language sheets and (optional) QR-linked install videos.

  5. 05

    Install support

    Phone/email support for store teams, plus field install crews when the program needs them.

  6. 06

    Program-close reporting

    Delivery confirmation, install confirmation, exception report, and lessons learned.

05 Program scale

Built for pilot to national. And global.

Program scale
Best fit
Typical timeline
Pilot (5–25 stores)
Test before national; refine engineering or install logistics
1–2 wks
Regional (25–100 stores)
New market entry, retailer-specific programs
2–3 wks
National (100–500 stores)
Full-banner rollouts, brand-wide refreshes
3–5 wks
Enterprise (500+ stores)
National + global, multi-banner, multi-retailer
4–8+ wks

Three ways to scale a rollout.

Single-shipment to client DC. We deliver the full program to your distribution center. Your team handles the last mile. Best for clients with strong internal logistics or retailer-mandated DC routing.

Direct-to-store rollout. We ship store-by-store with retailer compliance built in. Each carton labeled for its destination. Tracking visibility to the store level.

Field-installed rollout. We don’t just ship — we install. Field crews, scheduled to the retailer’s install windows. Best for high-touch fixtures, complex installs, or retailers that don’t allow store-team install.

You'll know what's happening, when, at every store.

The most common complaint we hear about previous vendors isn’t “the displays didn’t arrive.” It’s “I didn’t know if they did.” We send rollup status reports on the cadence the program needs — daily for short windows, weekly for staggered rollouts — with delivery confirmations, install confirmations, and exception logs.

When something does go wrong (and on a 500-store program, something always does), you hear about it from us first. Not from a regional manager.

Help for the store team that has to put it together.

Most store-team installs go fine when the kit is right and the instructions are visual. For the ones that don’t, we provide:

  • A direct phone line for store-team install questions, staffed during install windows
  • Replacement parts shipped within 24–48 hours
  • Photo-confirmation requirement for retailer compliance reporting (where needed)
  • Field-install crews for high-touch programs

Read: Retail display packaging & logistics →

Every rollout closes with a report.

When the rollout is done, we hand you a single document covering:

  • Units shipped and units installed (by store, region, retailer)
  • Delivery and install confirmation rates
  • Exception log (anything that went wrong, with root cause and resolution)
  • Recommendations for the next program

That report becomes the baseline for measuring this program’s ROI — and for tightening the next one.

Read: How to measure retail display success →

10 Fulfillment FAQs

Fulfillment FAQs. Direct answers.

All fulfillment FAQs
01. Do you handle rollouts to multiple stores?

Yes. arX manages multi-store rollouts from 5-store pilots to 500+ store national programs — including direct-to-store, DC, or hybrid distribution; store-level labeling and instructions; and install support.

Read the full answer →

02. What is a typical lead time for a custom retail display?

Temporary POP typically run 4–8 weeks from approved design to in-store. Permanent fixture programs run 12–20 weeks including prototyping and engineering review.

Read the full answer →

03. How do you measure retail display ROI?

Display ROI is measured against the metrics agreed at kickoff — typically sell-through lift, attach rate, dwell time, or planogram compliance — comparing baseline against post-install performance. arX delivers a program-close report with delivery and install confirmations plus exception logs.

Read the full answer →